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An Interactive List of Book Promotion Sites & Free Submission Tool
One of the most cost-effective ways to promote any book is to run periodic free or discount promotions. But simply
making it free or discounted on Amazon is no longer enough. You also need to spread the word to as many potential readers as
you possibly can.
To help with this, well over 100 book promotion sites have sprung up over the last few years, including this one,
Readers in the Know. The interactive table / submission tool below lists all such promo sites of which I'm currently aware. To
help you to create a shortlist of those most appropriate to your needs, I have further classified these sites according to
various important attributes.
If you know of any site which I have missed (must be currently accepting submissions from indie authors), or if you have
spotted an inaccuracy in any of the information provided, please let me know via this contact form.
My recommendation, when running any book promotion, is to submit your book to as many of these book promotion sites as
you can manage. Book promotion is essentially a numbers game. You need to get it in front of the largest possible number of
potential readers within its target audience. Of course, only a small percentage of those it reaches will actually end up
downloading it, but the bigger the initial audience, the more sales you're likely to get.
Timing and the multiplier effect of Amazon's algorithms
If you get the timing right and manage to send enough buyers to your book's page on Amazon within a short enough
timeframe, Amazon's recommendation algorithms will kick in and start recommending your book to many more potential buyers,
which can have a huge impact on sales. For a more detailed analysis of this effect, see my recent blog post How to Engage
Amazon's Algorithms to Sell More Books.
How to use this table.
The table below is both searchable and sortable. Clicking the heading of any column will sort the list according to the
values in that column. For an explanation of the column, hover your mouse over one of the blue query circles. Clicking on the
name of the site in the first column will take you to the book submission or author information page of that book promotion
site, if one exists. This opens in a new window so you can easily find your way back to this tool.
To create a shortlist of your favourite sites (you must create a free account with us and log in for this to work),
just click the green 'plus' button below the name.
If you're submitting to these sites for an upcoming book promotion, you can use the checkbox in front of each name to
keep track of which sites you've already submitted to. For logged-in members, clicking the 'Save changes' button below will
save a permanent record of these submissions and display them here at the bottom of this page. For non-logged-in visitors, your
changes will be saved for the current session only.
Please Note, this is NOT a submission service, just a handy tool to help you make your own MANUAL submissions to the
sites listed.
from Wikipedia
Amazon.com, Inc.
Amazon.com, Inc., doing business as Amazon, is an American electronic commerce and cloud computing company
based in Seattle, Washington that was founded by Jeff Bezos on July 5, 1994. The tech giant is the largest Internet-based
retailer in the world by total sales and market capitalization. Amazon.com started as an online bookstore and later
diversified to sell DVDs, Blu-rays, CDs, video downloads/streaming, MP3 downloads/streaming, audiobook downloads/streaming,
software, video games, electronics, apparel, furniture, food, toys, and jewelry. The company also produces consumer
electronics—notably, Kindle e-readers, Fire tablets, Fire TV, and Echo—and is the world's largest provider of cloud
infrastructure services (IaaS and PaaS). Amazon also sells certain low-end products like USB cables under its in-house brand
AmazonBasics.
Amazon has separate retail websites for the United States, the United Kingdom and Ireland, France, Canada, Germany,
Italy, Spain, Netherlands, Australia, Brazil, Japan, China, India, and Mexico. Amazon also offers international shipping to
certain other countries for some of its products. In 2016, Dutch, Polish, and Turkish language versions of the German Amazon
website were also launched.
In 2015, Amazon surpassed Walmart as the most valuable retailer in the United States by market capitalization.
Amazon is the fourth most valuable public company in the world, the largest Internet company by revenue in the world, and the
eighth largest employer in the United States. In 2017, Amazon acquired Whole Foods Market for $13.4 billion, which vastly
increased Amazon's presence as a physical retailer. The acquisition was interpreted by some as a direct attempt to challenge
Walmart as a physical store.
from Wikipedia
A significant number of organisations and companies can now supply books in electronic formats ("ebooks").
Some of these are commercial booksellers, some are commercial ebook websites intended to sell content for
particular devices, some publish free content, some archive copies of out-of-copyright works, some act as
commercial publishers, and some are conduits or aggregators acting on behalf of publishers or independent
content providers.
from Wikipedia
This is a list of book distributors, companies that act as distributors for book publishers, selling primarily to the
book trade. The list includes defunct and merged/acquired companies, and distributors whose primary business is not books, such
as comic books. The companies may provide exclusive distribution rights, or act as a wholesaler or warehouser of publisher's
titles. Many of the companies distribute other products, and some also sell directly to the public. Book distributors offer a
consolidated list of publisher's titles, such that bookstores can purchase from a wider range of publishers than if they had to
open separate accounts with each publisher, who often require a minimum order that the bookstore cannot meet. Most small or
independent publishers have relationships with a distributor, including self-published authors, who often use services like
Amazon.com to sell to the public. The large publishing companies, including the "Big Five" (Penguin Random House, Hachette,
Macmillan, HarperCollins and Simon & Schuster), act as distributors for the numerous imprints they have acquired over the
years.
This is a dynamic list and may never be able to satisfy particular standards for completeness. You can help by
expanding it with reliably sourced entries.
from Wikipedia
Writer's Digest
Writer's Digest is an American magazine aimed at beginning and established writers. It contains interviews, market
listings, calls for manuscripts, and how-to articles.
Writer's Digest is owned by F+W Media, which publishes the annual edition of Writer's Market, a guide containing a list
of paying markets — magazines, publishing houses, and contests — as well as an index and tips for the beginning writers. The
magazine is published eight times per year.
Writer's Digest also sponsors several in-house contests annually, including the Writer's Digest International
Self-Published Book Awards and their Annual Writing Competition for short stories.
Writer's Digest partnered with book publisher BookBaby, the sister company of CD Baby, in August 2014, to create a
self-publishing division called Blue Ash Publishing, to provide instruction and education alongside book publishing and
printing services. Blue Ash Publishing takes its name from the home office of the Writer’s Digest editorial team located in
Blue Ash, Ohio.
History
Writer's Digest was established in 1920 under the name Successful Writing, first issue, December. It changed name to
Writer's Digest with the March 1921 issue. By the late 1920s, it shifted emphasis more from literary-quality writing to the
rapidly growing pulp magazine field, which offered the widest opportunities to freelance writers. An important feature from
1933 forward was the New York Market Letter, edited by Harriet Bradfield, which gave timely updates on editor needs in the
magazine field. As the pulp field collapsed in the 1950s, Writer's Digest shifted emphasis to famous writers and quality
fiction.
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